What is the importance of frame material, is carbon the only good thing. Why is it that when a customer comes into the shop looking at a more economical bike they ask if it is aluminum or steel, and why do they assume that aluminum is the better choice. If my frame says super high modulas carbon fiber does that mean I will win the Tour de France.
This will be a multi part series discussing different frame materials, there use, the marketing behind them, and what is tecnology and tradition in the bike world. And could you believe that most of the decisions in the bike world are based on the customers wants, desires, and beliefs. Even if the frame manufacture knows better, so next time you complain about the color, material, cost, etc. blame yourself-you are the reason they did it.
We will be looking at steel, aluminum, TI, and carbon fiber. Stay tuned for the next part of the series, Steel the real deal.
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